Account Recovery
Can Your Business Receive Recovery Codes After an Employee Leaves?
An old employee's email or phone can leave your business locked out. Use this checklist to keep social media recovery contacts under appropriate control.
Articles and practical notes.
Facebook and Instagram account recovery, Meta Ads, tracking and personal branding.
Account Recovery
Hacked Facebook Account? What to Do First, and How to Get It Back
Facebook account hacked? Follow the official recovery steps, what to do if your email or phone changed, and how to secure the account once you're back in.
Personal Branding
LinkedIn Personal Branding for Founders: A Practical Starting Point
A practical guide to LinkedIn personal branding for founders: fix your profile, choose what you want to be known for, and post without sounding like a template.
Account Recovery
Locked Out by Two-Factor Authentication on Facebook or Instagram? Try This
Not getting your login code, or lost your authenticator app? Here are the official ways back into Facebook or Instagram, in the order to try them.
Meta Ads
Meta Ads Not Profitable? What to Check Before You Change Anything
Spending on Meta ads without enough profit? Check your numbers, tracking, offer, landing page and creative in the right order before you change the campaign.
Tracking
Meta Pixel vs Conversions API: Do You Need Both?
Meta Pixel tracks events in the browser and the Conversions API sends them from your server. Learn how they differ, why many sites use both, and how to test.
Video Editing
How to Brief a Video Editor So You Get What You Pictured
A clear video editing brief saves revisions and money. Here's what to send your editor, how to share references, and how to give feedback that helps.
Contact
What do you need help with? Let’s talk.
Tell me which service you need, a little context and any relevant links. I’ll let you know whether I can help.
Enquiring about:
Start your message with:
Message first. Do not send passwords, 2FA or backup codes, or ID documents in your first message.
Message me directly
- Send a short enquiryTell me what you need help with and any relevant links. For account recovery, say what happened and what access you still have.
- I review your enquiryI review the details and discuss any questions with you.
- We agree the next stepWe agree what I can help with before work begins.
Independent specialist. Not affiliated with Meta. Recovery outcomes and timelines are never guaranteed.